June 7, 2018

Street Smarts : A safer Santa Cruz starts with being smart on the road.

Street Smarts
Walk Smart - Don’t cross mid-block.
Drive Smart - Don’t block a crosswalk. If you can’t clear an intersection, don’t enter it. #ShareTheRoad #BeStreetSmart

This week’s Street Smarts video provides important reminders for pedestrians.
  Click for more safety tips for everyone who uses Santa Cruz roadways.
Street Smarts' mission is to reduce the number of traffic-related crashes and injuries in the City of Santa Cruz. The campaign is designed for drivers, bicyclists and pedestrians, and intends to improve the behavior of all three groups. Year one focus is twofold: elementary school outreach and the delivery of community-wide media messages that raise awareness of top traffic-related issues and our most vulnerable road-users.